For women who have tried everything
who want to drop 1-2 dress sizes, de-bloat, and build a strong body they can maintain
Expert coaching, matched to you
You won't be placed with just any coach.
Every ATOC client is matched with a specialist coach based on her goals, lifestyle and individual needs.
• Hormonal health
• Peri- & post-menopause
• Pre- & post-natal
• PCOS
• Digestive health / IBS
• Fat loss & body composition
• Strength & confidence
Busy Mum
20 lbs down
Being a busy mum didn’t stop Diana. By working with the time she had, she lost 20 lbs sustainably, rebuilt her confidence, and created habits that finally fit around real family life.
TRUST AND PROOF
Client Transformation
Real women. Real lives. Real results.
No two women come to us with exactly the same goals, challenges or lifestyle.
That's why every ATOC programme is personalised around you.
Fat Loss
Gut Health
50 lbs gone
After years of feeling disconnected from her body, Kristen rebuilt her relationship with food, movement, and herself through structure, support, and consistency, not perfection.
Reduced bloating
We reduced India’s bloating by lowering inflammatory load, increasing fibre diversity, balancing protein intake, and supporting digestion through consistent meal timing.
WHAT YOU GET
Accountability like no other.
Knowing what to do is one thing. Actually staying consistent when life gets busy is another.
ATOC brings your training, nutrition, habits and progress together in one place, so your coach can see the full picture and make informed adjustments along the way.
Your sleep. Your steps. Your hydration. Your training. Your nutrition. Your progress.
Nothing happens in isolation.
.jpg)
EverFit App
Everfit is used for training, habit/lifestyle tracking, meal/photo feedback, recipes and connected health data.
Lifestyle Targets
Because your results aren't determined by workouts alone. We'll work on personalised targets around sleep, stress, movement, hydration and more.
1:1 Coaching
Daily WhatsApp support, weekly check-ins and monthly 1-to-1 calls with a coach who knows your programme inside out.
Personalised Training & Nutrition
A fully personalised strength-focused training programme, designed around your goals and whether you train at home or in the gym.
Plus an anti-inflammatory, high-fibre, high-protein approach designed to support digestion, energy and body composition, using foods you actually enjoy.
.jpg)
THE APPROACH
Results without putting your life on hold
We don't believe you need to eat perfectly, train seven days a week or say goodbye to dinners out to make progress.
ATOC is designed to work alongside your real life.
We'll help you understand how to fuel your body, train effectively and make better choices without falling into the all-or-nothing cycle.
Progress over perfection. Consistency over extremes.
MEET THE TEAM
There's a coach for you
Your coach isn't a generalist. You're matched with a specialist who understands your individual needs, goals and stage of life.
Coach Zoe
Nutrition · Mindset ·
Yoga
.jpg)
Coach Em
Pre & Postnatal Fitness · Running · Disordered Eating Support
Coach Mirjam
Postnatal Recovery · Core Strength · Perimenopause
Head Coach Lizzie
PCOS · Women’s Health · Nutrition & Training
Coach Crystal
Pre & Postnatal Fitness · Pregnancy · Return to Training
Coach Alexa
Gut Health · Nutrition ·
Strength Training
.jpg)
Coach Aimee
Body Image · Food Confidence · Sustainable Habits
All About Alex
BUILT FROM REAL LIFE
.jpg)
Alex didn't set out to build a fitness empire. She set out to solve a problem she'd lived herself.
As a busy professional who travelled constantly, she knew first-hand how difficult it was to stay consistent when life never looked the same from one week to the next. She didn't need another rigid plan. She needed an approach that could flex around real life.
That’s how ATOC was born.
Now, Alex helps women in their 40s and 50s who are doing everything “right” but still feel stuck, frustrated and out of sync with their bodies, helping them build sustainable results without putting their lives on hold.
A plan that works around your life, not the other way around.
“The coach I needed.”
NOAH E.
“Supportive throughout my journey.”
ANDREA J.
“Always availabe for questions.”
OLIVER A.